Skip to Content

Institutional Brand Tagline



Our institutional brand is the essence of who we are as Dixie State University Trailblazers. Using appropriate brand standards is critical to maintaining and promoting our identity. Our institutional tagline is “active learning. active life.” and portrays the vision, culture, and values of Dixie State University. In this branding guide, you will find the definition, positioning statement, and key messages that are associated with “active learning. active life.” to assist with branding authentically and effectively.


active learning. active life.

A hands-on, individualized learning experience that provides an enriched and active life both in and out of the classroom.
Next Page