Institutional Brand Key Messages

design

KEY MESSAGES

“Key messages are to be employed when communicating on behalf of the University. When creating institutional materials and messaging, determine who the appropriate audience is, decide which key messages will best resonate with them, and integrate those messages accordingly."

VALUE

Dixie State University is a premier open-enrollment teaching institution that offers a quality education in more than 150 academic programs at one of the lowest tuition costs in the Western United States.

ACTIVE EDUCATION

Dixie State University provides personalized and engaged learning experiences under the direction of skilled and devoted faculty and staff members.

INNOVATION

Dixie State University is on the forefront of technology, health education, and business and incorporates cutting-edge learning practices across all disciplines.

COMMUNITY ENGAGEMENT

Dixie State University is closely connected to its community and focuses on shaping students through experiential, civic, and service learning.

DESTINATION

Dixie State University offers unparalleled opportunities for an active lifestyle in a world-renowned community surrounded by striking landscapes and national parks.

PREPARATION

Dixie State University is committed to overall student success and prepares students for rewarding careers and enriched lives.

TRADITION

Dixie State University is built upon a rich pioneering heritage of sacrifice, determination, and generosity that is still embraced by the campus community today.

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